Northr - Client Journey & Loop Board

Internal operating board, internal use only. Single authoritative view of where every client is. Human-confirmed facts sit ABOVE the agents, so a thing explained once is not re-raised. Every item is a record or an alert; a person acts (owner tagged). Refreshes twice daily; this is the evening cut of 26 September. The spine was rebuilt this morning at 08:12 BG and is current as of that write; two new over-EUR-1,000 demos opened as divergences this run (Krapov and Partners, Valley Villas) alongside the carried items. Confirmed-facts gained several new entries today, all internal platform/engineering builds (share-at-reveal, client referral, the value-e-mail analytics pipeline) - none resolve or add a client-facing item below.

🔴💶 READ FIRST: TWO OVER-€1,000 DEMOS ARE LIVE WITH NO PRICE SET. Krapov and Partners (Sofia law firm, 11-50 lawyers, a displacement pitch against their own live site - Elena waiting on Ivo since yesterday 10:15, first ask unanswered) and Valley Villas (39-decare / 66-plot land development, October ad pack already built on the client's own price ladder - Elena's 4th consecutive day asking). Both are over Elena's EUR 1,000 discretion; one number each is all that is owed. Also still open: five paid checkout links can still be paid a second time (Jost day 16, Legends day 13, Финанса day 9 - a re-click charges 215, Психопозитив day 2, Авто стил 87 whose limit was set after he paid); Авто стил 87's own domain is now live and his marketing pack delivered, but the link and his invalid VAT id (due before the 23 Oct care charge) are still open. Elena's production client-panel login link also expires today. Owner: Ivo (two prices + five taps + the VAT call).

Won / care rows. One arrival (Авто стил 87), no churn since. All 19 revenue domains re-verified 200 this run, byte counts unchanged

€151

Recurring monthly net, 5 active subscriptions + 1 trialing (19/mo from 23 Oct). Renewals 7, 8, 11, 15, 22 Oct; nothing due in the next 7 days

€535.31

Gross ever on the company account, 6 charges (newest 100 on 23 Sept). Balance 200.66 available, 162.05 pending. 2 payouts ever (96.22), both paid, unchanged since 24 Sept

~118

Built and unsent, unchanged. 10 genuinely workable rows; 27th run over the cap of 5. Requested / delivered-on-request pages are NOT counted here

Open items, up from 25. Three new today: Krapov and Partners (no price), Valley Villas (no price), Elena's production login link expiring

Loop health - did the agents run

Nightly reconcile

✅ GREEN. Last rewrite landed 2026-09-26 08:12 BG (about 1h40m after its ~06:30 slot), backup verified written. This board mirrors that write. Next scheduled 2026-09-27 06:40 BG.

Reply capture

🔴 OFF by design. Last ran 2026-06-29 21:17 BG, 89 days ago; no next run. The nightly reconcile writes the signals log itself. Deleting the task is the founder's, in the app.

Care-delivery audit

✅ GREEN by weekly cadence. Last artefact 2026-09-21; next due 2026-09-28. Its page is still the 21 Sept one: 12 on care, 6 served, 6 received nothing.

confirmed-facts = human ground truth above the agents. Several new entries landed today (share-at-reveal, client referral, value-e-mail analytics - all internal platform engineering). Nothing in them explains away or adds to the open items below.

Needs action - open items (owner tagged)

🆕 Krapov and Partners (Sofia law firm, 11-50 lawyers) is live with no price. Displacement demo against their own live site went live 25 Sept 11:03; Elena joined the channel and has been waiting on a price since 10:15 yesterday, first ask still unanswered. Over Elena's EUR 1,000 discretion - one number. Ivo

🆕 Valley Villas (39-decare / 66-plot land development) is live + an October ad pack is built, both with no price. Live 25 Sept 15:36 after two failed build sessions (both corrected same run); the ad pack rides the client's own published price ladder. Elena asked for the site three times and the pack twice yesterday - 4th consecutive day in the queue. Ivo

Авто стил 87: narrowed again - his own domain is now live, two pieces still open. `avtostil87.com` registered and live 25 Sept, same page; a marketing pack was delivered and folded into his care (no new price). Left: retire his checkout link (still re-payable); decide on his invalid VAT id before care bills on 23 Oct; book the money-book row and the first partner-stream commission line (still unbooked). Ivo

Partner-stream request from 23 Sept 18:34 (blank business name): its 24h window ran out, still untouched. Three more cohort requests moved from built to priced-and-sent 25 Sept evening (Assemblygroup Varna, Lichen Lekar Plovdiv, Мебели по поръчка); none paid yet. One standing sentence still owed: standing approval for the build/sweep tasks, or a spawn register the sweep checks. Ivo

Four paid checkout links still open (Jost day 16, Legends day 13, Финанса day 9 where a re-click charges 215, Психопозитив day 2), plus Авто стил 87's in the item above. Five taps. Champions Lab stays open by the 8 Sept ruling and is not listed. Ivo

Two sent demos are 404 on the exact address the prospect holds: Божура (sent 16 Aug, day 40) and Калина и Милан (sent 20 Aug, day 36; build alive on another host). One redeploy/repoint + repost each. next ops run, then Elena

Care paid, not delivered: 6 of 12 got nothing in September, zero site changes for anyone. Kapitanovi 61 days quiet, Food Addiction 81, Kameli two months behind, Brilliantin nothing; Психопозитив's 14-asset pack unsent with a week of September left; Jost's pack made, not sent. Kapitanovi commission booked against zero delivered months. Elena delivers / Ivo rules the gate

Роден край: the rep was told on 14 Sept the demo is DOWN; it is live (200). No correction post; the send log still has no restore event (day 18 of the log defect). A post + a one-line append. next ops run

Consult money: 1,100 received, 2,200 contracted, second 1,100 with no date, in no book. Rule whether consult money stays off the company, book the legs, rule the self-employed/VAT wording. Ivo

The dead-domain scanner manufactures findings (8 of 28 "dead" were alive). The check gate holds when run; the scanner itself needs the fix. Ivo

Coffee Shop 74 cash (50 build + 24 care, 20 Sept) captured, still unconfirmed, seventh run. Two ✅ taps, and rule once whether the ✅ is Ivo's or Elena's-with-screenshot. Build balance is 150, not the 125 in the money book. Ivo

Митко (Карнобат) commission split unruled, 8th run: Elena 20/30, standard 10/40, sweep 20/40. Blocks a send copy-ready since 18 Sept; also settle whether he is the Mitko owed 30 on Nina's build. Ivo

🆕 Elena's production client-panel login expires TODAY, Fri 26 Sept. Issued 19 Sept for 7 days, never re-issued. If it lapses she is back on the staging panel, whose writes no longer reach production. Re-issue is one command from the Mac. Ivo

Scheduled runs have no standing approval to close their own loop (channel/DM posts, file writes). Standing approval, or a staged-file rule the next sweep reads first. Ivo

Legends' payment is in the book and the database but not in her channel. One ПЛАТЕНО post, the commission-ledger line, the build cell. next ops run

Read-first files carry dead instructions; the money book is behind by THREE clients (Финанса 215, Психопозитив 81.60, Авто стил 87 100); newer client folders still missing from the clients file. Record edits. next ops run

Regulated verticals have no general rule (medical cold row, a lender held, Финанса ruled narrowly, and the Plovdiv GP now live). One standing sentence. Ivo

A care tax code sits on two build products (Fighting Club unpaid; Финанса paid under it). One confirmation. Ivo

Send engine: nudge or ladder on aged rows. Zero nudges ever logged; Aris, Автосервиз and Ривера are in the window now. One word. Ivo

What 19/mo buys is priced five different ways (15 with social, 19 care-only, 19+10, 29+10, cohort 19 after trial). The customer-facing scope sentence is still missing. Ivo

What happens automatically at a refusal? Narrower after Вила Верде and now Автосервиз Стоянов 95 were archived; the Роден край log gap and the two 404s remain. One standing sentence. Ivo

The memory index is over its cap; the tail at risk is the client do-not-send list. Schedule one session. Ivo

АГРО-БЕЛ 2001's channel has 1 member; Elena still cannot see it (join link sent 11 Sept). Elena

Separate venture: director identity verification, over a month overdue. Ivo

Champions Lab's internal host serves the pre-15 Sept build (duplicate, canonical points to her domain). One command. next ops run

Partner-tile / QR / logo residuals (a tile linking a paused site, stale printed QR files, a broken logo on 8 partner pages). next ops/build run

The founder's own B2B station page is filed as a client. One word: customer, or own-venture. Ivo

Revenue base - won / care

Client	Stage	Build	Care	Owner	Next
💶 19 rows, one arrival, no churn. Every site re-verified 200 this run (26 Sept). 5 paying monthly + 1 trialing = 151/mo net.
🆕 Авто стил 87 (Средец, car service)	💶 WON 23 Sept - build PAID, care trialing	100 PAID 23 Sept 15:20 flat, named exception	19/mo, first invoice 23 Oct (VAT id invalid: bills without VAT unless removed)	Ivo	Own domain live 25 Sept, marketing pack delivered (folded into care). Left: retire link, VAT call, book row, commission line
Психопозитив (Мирела)	💶 CARE, paying since 22 Sept	300 PAID 18 Aug	29 + 10 = 39/mo, renews 22 Oct	Ivo	September pack (14 assets) unsent, a week of the month left. Money book + paid link still open
Финанса АД (Ина)	💶 CARE, paying since 15 Sept	200 PAID 15 Sept	15/mo, renews 15 Oct	Ivo	First pack made; her tick needed before publishing. Paid link open; book row missing
Champions Lab	💶 CARE, paying	200 PAID 16 Jun	29/mo, renews 7 Oct	Ivo	September pack SENT. Internal host stale (grey item)
Къща за гости Jost (Germany)	💶 CARE, paying	600 PAID 16 Aug	49/mo, renews 8 Oct	Elena	September pack MADE, not sent to the client
Таекуондо клуб LEGENDS	💶 CARE, paying since 11 Sept	250 PAID	19/mo, renews 11 Oct	Elena	Posts received. ПЛАТЕНО post + ledger line owed (ops)
Капитанови (Китен)	CARE prepaid - nothing in Sept	200 PAID	120/yr cash to 22.07.2027	Elena	61 days quiet; renewal depends on the scheduling tool
Food Addiction (караваната)	CARE - nothing in Sept	40/mo build sub	19/mo	Elena	Money GREEN by ruling; last care action 81 days ago
Kameli Club	CARE paid for the year, closed	400 PAID	200/yr PAID 3 Aug	Ivo	Care two months behind; commission unruled
Brilliantin	CARE	350 PAID	prepaid (120/yr from July)	Elena	Nothing in September; 6-vs-12 months is Ivo's call
Rakadiko	CARE prepaid to 07.08.2027	200 PAID	150/yr cash	Elena / Ivo (commission)	Cycle delivered 19 Sept; care-log backfill is Ivo's call
Coffee Delmar (Дилмар)	CLOSED by Ivo, prepaid	150 PAID	150/yr to Jul 27	Ivo	One word on the 40% booked/unbooked contradiction
Coffee Shop / Lady Queen	CARE started (cash)	150 of 300 paid	24/mo, Sept paid cash	Elena collects / Ivo confirms	Two ✅ taps owed; book still says 125 remaining
TMB Smart (consult)	Delivered / closed	600 PAID	n/a	-	Nothing on money
Nina Atelie (Струни)	Delivered	600 PAID 5 Aug	24/mo link unsent	Elena	Send the care link
BusinessTax (Niki)	Won, free build	FREE	not triggered	Ivo	Domain repoint is Ivo's
Terzieva Ivancheva	Won, free build	FREE	not triggered	Ivo	Same handover as BusinessTax
Boyzone (Bizon)	Care PAUSED by client	n/a	5/mo (cancelling)	Elena	Holding page; own pivot to auto parts in progress, not a divergence
Кондио (Яна)	Delivered	not on record	not on record	Ivo	Commercial frame is Ivo's

Won-adjacent, not in the 19: Bobcat Несебър (100 deposit 16 Aug, total and monthly recorded nowhere) · Pizza Amore (domain live, care link with Elena since 16 Sept, NO subscription) · Fighting Club (199 build unpaid, in the table below) · Крушовица (free by decision) · Rambo (inactive) · the founder's own station B2B page (unsent).

In-flight - deployed / sent

Client	Stage	Owner	Next
🔴 Two 1k+ demos, no price
🆕 Krapov and Partners (Sofia, law firm, 11-50 lawyers)	LIVE 25 Sept 11:03, displacement demo	Ivo (price/scope, over €1,000)	Elena in channel, waiting on price since yesterday 10:15 - the strongest 1k+ pitch on the books
🆕 Valley Villas (Ахелой, 39 дка / 66 parcels)	LIVE 25 Sept 15:36, Oct ad pack built	Ivo (price/scope, over €1,000)	Elena asked 3× for the site and 2× for the pack yesterday; nothing quoted, 4th day
🌊 Partner-stream cohort: 13 ready · 2 needs info · 2 closed · 1 received (24h window ran out, still untouched). Three more requests moved from built to priced-and-sent 25 Sept evening (build 100 + VAT, care 19 + VAT/mo from day 31); none paid yet. One has paid to date (Авто стил 87, moved to revenue).
🆕 Assemblygroup Varna (Варна)	LIVE 25 Sept 09:07, offer e-mailed 19:21	Elena (price set by system offer)	Build 100 + VAT / care 19 + VAT quoted; unpaid
🆕 Моника Василева (София, creator page)	LIVE, e-mailed 24 Sept	Elena	Price; ask for contact + photos in the follow-up
🆕 Little Dreamers LD (Варна)	LIVE, e-mailed 24 Sept	Elena	Price + domain; five fields + her photos open
🆕 NAILS BAR (Стрелча)	LIVE, e-mailed 24 Sept	Elena	Price
🆕 Кулинарно Бистро Орлица (София)	LIVE, e-mailed 24 Sept	Elena	⚠️ They HAVE a site: never open with "you have no site". Care conversation from word one
Critical Wear (Пловдив)	LIVE, e-mailed 23 Sept	Elena	Price
7th SKY Decor (Пловдив / София)	LIVE, e-mailed 23 Sept	Elena	Price
Мебели по поръчка (Доспат)	LIVE, offer e-mailed 25 Sept evening, unpaid	Elena (chase payment)	Four real photos now live on site; he has not paid yet
Личен лекар (Пловдив)	LIVE, offer e-mailed 25 Sept 19:21, unpaid	Elena (chase payment)	Regulated vertical, no clinical claims
Boho&Bloom (Пазарджик)	LIVE, e-mailed 23 Sept	Elena	Price
Ionian Crest Construction (Corfu, GR)	LIVE, e-mailed 23 Sept	Elena / Ivo (foreign)	EN default; photos not theirs; not in the clients file
Амазонка (Велинград)	LIVE 23 Sept, duplicate merged	Elena	Price; not in the clients file
🆕 Детски Център Немо (Пловдив, Elena-brought)	LIVE 23 Sept 23:50, POSTED, not sent	Elena	Send + price; ask for post-refit photos
При Бай Пеш (Карнобат)	Deployed 21 Sept, not sent, day 3	Elena	Working hours owed by her, then send + price
Бутик Рая (София, online)	Deployed 20 Sept, not sent, day 4	Elena	Her own hero photo in; send + price
Хотел Ресторант Ривера (Добрич)	SENT 18 Sept, day 6	Elena	One word: was 20 Sept a genuine second send?
Aris 2008 (Враца)	SENT 19 Sept, day 5	Elena	250 + 19/mo on record; day 7 = 26 Sept
Fighting Club Несебър	REPLIED positive, 199 UNPAID, day 13	Elena	Clean commercial follow-up
Pizza Amore (Велинград)	Won, care link not taken, day 8	Elena	Forward the care link; Христо's 9.60/mo starts with it
Къща за гости „Роден край" (Сопот)	Deployed, reopened 10 Sept	ops / Elena	🔴 Correct the false "demo down" post first
Божура	SENT 16 Aug, link 404, day 40	ops / Elena	🔴 Redeploy + repost
Калина и Милан	SENT 20 Aug, link 404, day 36	ops / Elena	🔴 Repoint to the live build + repost
Агрофактор ЕООД	SENT 11 Sept, day 13	Elena	On the ladder; nudge/ladder is Ivo's word
При братята (Сандански)	SENT 9 Sept, day 15	Elena	Ladder
Стоки от Европа	SENT 8 Sept, day 16	Elena	Ladder
„АГРО-БЕЛ 2001"	Deployed 10 Sept, not sent	Ivo prices / Elena sends	Elena cannot see the channel yet
„Несебър транс 2019"	Deployed 10 Sept, not sent	Elena	Confirm the phone, then send
„Агро Сантия" ООД	Deployed 10 Sept, not sent	Elena	Address unpublished (conflicting sources)
Sixty Six Coffee (London)	Deployed 9 Sept, not sent, day 15	Ivo	He promised the owner a demo; two texts ready
Aleya (Карнобат)	Deployed, not sent	Elena	FREE by decision (family gift)
Дъга (Черни Осъм)	Deployed 4 Sept, not sent	Elena	Workable-unsent
Хотел Виктория 1 (Сандански)	Deployed 31 Aug, not sent	Elena	Workable-unsent
Хотел Елит (Кирково)	Deployed 31 Aug, not sent	Elena	Workable-unsent
PG Steam Cleaning	Deployed 29 Aug, not sent	Elena	Workable-unsent
SC Gladiator	HELD at Ivo's read	Ivo	Only Ivo can release
ЗК „Доверие" (Казанлък)	⛔ HELD, not built	Ivo	They have a site AND it is a regulated lender
Парк Хотел „Ивайло" (В. Търново)	⛔ STOPPED at pre-check	Ivo	Site is live; "dead domain" was our scanner's defect

Older warm rows carried without change: Малкия Явор (needs an e-mail from Ivo) · Teachyplanet · Bogdanovi · Искаш да хапнеш (Closing, still NO channel, owner's action) · Varna Private SPA and SK Gong (Ivo) · Amari Park (offer 300, partner sign-off) · Yoan Rilski / Coffee And Go (replied 98 / 97 days ago, never closed). Elena's internal test record (Вила Танита) sits on the partner code and is excluded from every count; close or re-tag it before the partner panel deploys.

Cold inventory + how reps will own it

About ~118 demos built, live and in front of nobody, unchanged; the partner-stream cohort and Немо are NOT counted (requested). Ten genuinely workable rows: При Бай Пеш, Бутик Рая, Агро Сантия, АГРО-БЕЛ 2001, Несебър транс, Хотел Елит, Хотел Виктория 1, PG Steam Cleaning, SC Gladiator (held), Дъга. 27th consecutive run over the cap of 5; reported as inventory to send, assign or archive, not as an Ivo gate. Sort before any send: (1) free by decision, (2) no counterparty, (3) genuinely unasked, (4) delivered-on-request, price owed. Intake queue (131 records): ready 49 · received 45 · closed 32 · needs info 3 · building 2 (two stuck since August). One partner-stream request (23 Sept 18:34) is still received and past its 24h window, untouched. Partner code nrb1: 89 scans, 15 requests (17%). Rep model: every demo carries an assignee; Elena founding 30/40, Христо and Мария 30/40, the nrb1 partner pair 10% build / 20% care, Митко unruled. Opening balances outstanding 153.60. Rent-to-own pilot runs to 15 Nov 2026, deal #1 not named.

Removed / parked / churned

One new refusal since the last cut. Автосервиз Стоянов 95 (с. Атия) declined 25 Sept ("stop it" to Elena, in-channel), channel archived by her the same minute. Вила Верде archived 23 Sept still stands. Take-down hosts last re-measured 18 Sept, all eleven correct. Refused, not to be re-pitched: Вила Верде, Хера Стил, Вила Мартина, Хотел Елит Спетема, Пицария Сезам, Мотел Сити, Tako Gumi, Linsicar, Salon Iris, Bohemi Karnobat, Militsa Petrova-Todorova, Family Yanevs, Loven Park, Hotel Prince Cyril, Iskrichki na radost (frozen), Автосервиз Стоянов 95. Terminal by ruling: Beluga (removed), SiMoni / Solo / Veera (parked), Rambo (inactive), Boyzone (cancelling gift). Роден край is NOT here: reopened and live, in the warm table.

Stages: Lead → Qualified → Demo built → Deployed → Sent → Replied → Won → Care. Terminal: Declined / Parked / Churned. Owners: Ivo prices, sends and rules on money; Elena owns her copy, her sub-1k prices and her sends; both where a leg belongs to each. Severity: red blocks money or a client, amber needs an action, grey is process. This board mirrors the journey-state spine and the confirmed-facts file; it never sends, never prices and never moves money. Internal use only.