Northr - Client Journey & Loop Board

Internal operating board. Single authoritative view of where every client is. Human-confirmed facts sit ABOVE the agents (confirmed-facts), so a thing you explain once is not re-raised. Every item is a record or an alert; a person acts (owner tagged). Refreshes twice daily. State of the spine this run: the nightly reconcile RECOVERED - it ran today 15:22 BG and rewrote the spine (dated 15:25 BG), clearing the two-day no-write that was the second blocker on yesterday's board. The live-site column is FRESHLY verified this run, all 33 checked URLs returned 200. The one leg still dark is money: the payments connector came back but is pointed at the wrong account (a different company entirely), so every paid/unpaid figure below is carried from the 01 Jul baseline and is now 12 days stale. Net change since the last board: the build deployed 08 Jul is now live and on the spine, a stranded demo link was posted (loop closed), a stale "go-lives await a green light" item was killed as already-done, and the money connector degraded from absent to wrong-account. Reply capture is still off since 29 Jun; the reconcile folded the delivery signals in directly this run.

#1 blocker - money, on two fronts. (1) The payment rail: the cash Elena holds keeps growing (Kapitanovi month-1, Rambo instalment 1 received 04 Jul, Food Addiction if cash; Rakadiko care month-1 joins once collected) and still cannot reach the company, and the Boyzone gift sub renews on a suspended card in ~2 days. DECIDED 22 Jun: Elena nets her commission from the cash she collects and remits the surplus to Ivo as monthly petty cash, with the books recording gross collected, commission, and net remitted. NOT yet activated - to switch on: Ivo confirms the monthly petty-cash handover and the accountant confirms the tax treatment. (2) New and time-critical: the money connector returned but is bound to the WRONG account, so the money leg is dark - no paid/unpaid figure below has been re-verified since 01 Jul (12 days). Three recurring charges renew in ~2 days and one unidentified monthly charge cannot be checked before it fires. A naive read of the wrong account would wrongly conclude everything is cancelled and re-charge clients - do not act on any money figure until Ivo re-authorises the correct account.

Won / care clients

~€200

Care contracted /mo

blocked

Reaching company (rail)

~33

In-flight

Open items (2 blockers)

Loop health - did the agents run

Nightly reconcile

Recovered. Ran today 2026-07-10 15:22 BG and REWROTE the spine (dated 15:25 BG), ending the two-day ran-but-did-not-write (09 + 10 Jul). Divergences recomputed, delivery signals folded in. Next 2026-07-11 ~06:37 BG.

Reply capture

Still disabled; last ran 2026-06-29 21:22 BG (~11 days ago). The reconcile folded reply/delivery signals in directly this run, but the dedicated fallback remains off - re-enable so it is not carrying the reconcile alone.

Care-delivery audit

Ran Mon 2026-07-06 08:35 BG (weekly cadence; first run of the month = deep pass). Next Mon 2026-07-13 ~06:48 BG. Care paid-but-not-delivered + partner remittance + client-confirmation checks.

confirmed-facts.md = human ground truth above the agents. Authority order: confirmed-facts > payments platform > ledger > client channels > memory.

Needs action - open items (owner tagged)

Money leg dark - the payments connector is reading the wrong account (NEW, time-critical, day 3). The connector returned but is bound to a different company, so Northr's own subscriptions and customers do not exist there. Every paid/unpaid figure on this board is carried from the 01 Jul baseline and is now 12 days stale. Danger: a naive read of the wrong account concludes "all cancelled, nothing paid" and re-charges paying clients. Three recurring charges renew in ~2 days and the unidentified monthly charge cannot be checked before it fires. Ivo must re-authorise the correct account before any money figure is trusted or acted on. Ivo

Payment rail (binding, standing) - the structural blocker. No working route for cash to reach the company; the pile now includes Kapitanovi month-1 (19), Rambo instalment 1 (20, received 04 Jul) and Food Addiction if cash. The 22 Jun decision (net commission, remit monthly petty cash, record all three legs) is chosen but not switched on - confirm the monthly handover + the accountant check. Covers the ambassador 60% leg too. Ivo

Boyzone - gift sub renews in ~2 days and will fail. The €5/mo gift sub renews ~12 Jul on Elena's suspended card. Recreate it on Bobby's own card before then (known, hers per the confirmed facts; DM'd 06/07/08/10 Jul). Elena

Elena's collection lane (sub-1k, not Ivo's queue; DM'd 05/06/07/08/10 Jul). Kameli care month-1 29 - client agreed 01 Jul, now 9 days, the link is with the client, forward the ready SEO reply + collect. Rakadiko care month-1 15 now DUE + push annual upfront (site live on the real domain). Coffee Delmar - send the updated demo, close, pursue annual. Rambo - instalments 2-5 + start the 15/mo care. Brilliantin - real-domain go-live coordination (build + care already PAID 07 Jul). Kapitanovi - off-season rate + the missing month-1 cash-pay date. Elena

Champions Lab - stale ~24 days on Ivo's own step. Build paid 16 Jun; care (19/mo incl 10 social) never started - zero channel activity since 16 Jun, blocked on domains-to-choose + photo fine-tune + social. Care link fires on her domain pick. The oldest open revenue leak in the book. Ivo

Social add-on price still unset (blocking 3+). Monthly social packs are shipping (Kapitanovi + Food Addiction July delivered 04 Jul, Rambo July shared by Elena) with no priced add-on line. Set the standard monthly social-content price so it can be billed (new price = Ivo's gate). Ivo

Unidentified €19/mo sub (standing, 13th flag) - now also unverifiable. One €19/mo card sub has no name or email attached and is unmapped - possible card-plus-cash double-collect against Kapitanovi cash or Champions pending. It charges in ~2 days and, with the connector on the wrong account, cannot be checked programmatically - identify it in the dashboard directly before it fires. Ivo

Food Addiction - card vs cash, confirm so we never double-collect. The 01 Jul baseline shows BOTH the €40/mo build sub and €19/mo care sub active and auto-charging on card, while the human record says care is cash via Elena. Confirm which is real (cannot be re-checked while the connector is on the wrong account). Elena

BusinessTax / Terzieva - access-handover fuse ~5 days. Both free-build care clients, care not triggered (their own 19-vs-29 choice). The real item: take the incumbent dev's hosting/registrar access (one account holds both sites) before he relocates ~15 Jul, then the DNS repoint. Terzieva's domain is renewed to 2027, no expiry urgency. BusinessTax demo link was posted to its channel 09 Jul (loop closed). Ivo

TMB Smart - collect the 2nd 300 on value. Consult client, 300 of 600 paid; ~24 days quiet. Ivo

Inventory over the send cap - work it, do not park it. ~33 cold spec demos plus ~15 tracked Deployed/unsent in client channels (ГИК-8 08 Jul and КОНТО им 04 Jul newest; VIP Design, Linsicar and Barbershop The Champions unmoved 14 days; plus the Ivo-owned Deployed set: Spas i Moni, Lotus, Amore, Skarata na Malev, Animal Hope Bavaria, Lisy's Mugs) = ~48 built, live, in front of nobody. The cap is 5. Action: assign, send, or archive - inventory to work, not an "awaiting Ivo" gate. Ivo/Elena

ГИК-8 - live this run, two open items. Build deployed 08 Jul, real contacts + real project video, B2B machinery Plovdiv; entered the spine at Deployed. Open: the logo is our proposal (confirm or replace with the real one) and real photos to the shared folder. Elena's lead, her sub-1k price + send. Elena

Triumph Boutique - edit live, QA open. The 26 Jun client-feedback edit (men's section, category gallery, copy fixes) shipped 03 Jul and the loop is closed. Open: in-browser visual QA not yet done (flagged, not a gate); then Ivo review + price + send (his very good friend). Ivo

Iskash da hapnesh - still no tracked channel (43 active channels checked); client is "closing" - confirm where it is tracked or open a channel. Elena/Ivo

Condio - replied, happy, identity still to confirm. Client reviewed, "много доволна", both edits live. Open: her phone/email, plus the flag - is "Яна КонДио" the same Yana as Abini Body (ambassador prospect)? It affects the ambassador link. Ivo

КОНТО им - contact gap. Her listing profile is login-walled, so no public phone/email on file; Elena sends via her own channel and captures contact data on client confirm. Elena

Housekeeping - needs a person's hands (the connector cannot archive/delete). Remove the old vip-dizayn build folder; delete the duplicate Spas i Moni and Linsicar shared folders so there is one canonical record each. Ivo

Cadence - drive or park. Elegance PARKED (revisit 30d / next season). Kalina i Milan 21d silent - last touch then park. I & M Mebel - park if silent after +10. SK Gong re-intro still UNSENT - send or park. Malkiya Yavor offer email (20d, Ivo's send). TeachyPlanet - get the POC number from Niki (20d). Varna Spa - check with Galin (23d). Ivo/Elena

Revenue base - won / care

Client	Stage	Build	Care /mo	Owner	Next
Kapitanovi (Kiten)	Care	200 paid	19 cash (seasonal)	Elena	Live on real domain. Business-profile manager-invite client text delivered 04 Jul - Elena sends. Need the month-1 cash-pay date; negotiate off-season rate (~10); remit cash (rail). Social add-on price unset (Ivo)
Food Addiction	Care	instalments	paying	Elena	karavanata.com live. July social pack delivered 04 Jul (shared folder); business-profile owner-kit delivered - Elena forwards to Жеко. Card-vs-cash still open; 40/mo build sub next auto-charge ~12 Jul (existing, no action, do not re-charge)
Kameli Club	Care	400 paid	29 link out	Elena	Client agreed to pay 01 Jul („Добре“) - now 9 days, still unpaid. Elena forwards the ready SEO reply + collects month-1; the sub starts on pay. Not an Ivo gate
Champions Lab	Won	200 paid	19 pending	Ivo	Domains + photos + social - stale ~24 days on Ivo's own step; care link fires on her domain pick
Brilliantin	Care	470 paid (350 + 6×20)	20 prepaid	Elena	Build + 6mo care PAID 07 Jul (350 build + 120 = 6 months at 20/mo prepaid); father sign-off gate CLOSED. Remaining (not a gate): real-domain go-live on the client-owned hotelbrilliantin.com - verified 200, it is the client's own live site, so this is a DNS repoint needing their registrar/host access, not a registration. Ready ask posted 09 Jul. Restaurant +50 one-off pending confirm. No Ivo action
Rambo (mobile service)	Won	5×20, 20 in	15	Elena	ramboservis.com live. 1st of 5 instalments PAID 04 Jul (cash via Elena, acknowledged in the client channel); 80 remaining. Elena shares the July social folder herself. Next: instalments 2-5 + start the 15/mo care
TMB Smart (consult)	Won	300/600	n/a	Ivo	Collect 2nd 300 on value; ~24d quiet
Rakadiko	Won	200 paid	15 (m1 DUE)	Elena	LIVE on rakadikobg.com (verified 200) - go-live RESOLVED via the .com; the .eu is superseded and redundant, drop it, do not buy. Care month-1 now DUE + push annual upfront; tell the client the domain. Ops next: search-index submit + business-profile refresh. No Ivo action left
Coffee Delmar	Closing	200	15	Elena	Client interest confirmed 04 Jul; edit2 (garden section + stronger real Дилмар logo) live + posted 04 Jul. Elena: send the updated demo, close, pursue annual upfront (brother of Rakadiko)
BusinessTax (Niki)	Won	free	19 or 29	Ivo	Demo link posted to its channel 09 Jul (loop closed); care fires on his choice. Handover window: incumbent dev relocates ~15 Jul (~5 days) - take hosting/registrar access, then DNS repoint
Terzieva Ivancheva	Won	free	19 or 29	Ivo	Her choice. Domain renewed to 2027 (no urgency); real item = access handover from the incumbent dev before ~15 Jul, then DNS repoint to go live

In-flight - deployed / sent

Client	Stage	Owner	Next
ГИК-8 ООД	Deployed	Elena	NEW this run - deployed 08 Jul (B2B machinery, Plovdiv; real contacts + real project video). Elena review + send, sub-1k price hers. Open: logo = our proposal (confirm/replace) + real photos to the shared folder
Condio (Яна КонДио)	Replied	Ivo	Warmest of the batch - client happy ("много доволна"), 2 edits done + redeployed. Open: phone/email + identity flag (same Yana as Abini Body?). Review + price + send
Triumph Boutique	Replied	Ivo	The 26 Jun feedback edit is live (men's section, category gallery, copy fixes) - loop closed. Open: in-browser visual QA (flagged, not a gate); then Ivo review + price + send
КОНТО им (Ина Исаева, accounting)	Deployed	Elena	Built + live + posted 04 Jul (first accounting-vertical build; real logo + photo). No public phone/email (login-walled profile) - Elena sends via her own channel; capture contact data on confirm (sub-1k)
Spas i Moni (хотел)	Deployed	Ivo	Core hotel ICP, Rhodopes; real photos + recreated logo. Dead domain = greenfield + reclaim. Review + price + send
Lotus Cafe & Patisserie	Deployed	Ivo	Plovdiv on-site coffee-shop lead, built. Review + price + send
Amore Pizzeria	Deployed	Ivo	v2 redesign, Velingrad. Confirm the social profile to wire the message link; review + send
Amari Park Residence	Sent	Ivo/Elena	Offer out (400 build + 19/mo + 2mo social); owner discussing with partner; Elena said she'd call for the decision. 3% deal is separate
TeachyPlanet	Sent via Niki	Ivo	20d quiet; get the POC number from Niki (de-bottleneck)
Malkiya Yavor	Demoed, liked	Ivo	20d quiet; bottleneck = Ivo sends the offer email (draft ready in-channel)
Bogdanovi	Sent	Ivo/Elena	Awaiting his yes to go live
Iskash da hapnesh	Closing	Elena	Final follow-up before win/close; no tracked channel found (43 checked) - confirm tracking
Life Partners Plovdiv	Case study	Peppy	Ambassador case study (recruiting Peppy); Peppy may sell it
Varna Private Spa	Consult	Ivo	23d quiet; Galin shared with the principal - Ivo check with Galin
SK Gong	Seen, no reply	Ivo	Re-intro draft still UNSENT; send or park
Kalina i Milan	Sent, no reply	Elena	21d silent, cadence lapsed - last touch then park 30d (sub-1k)
Skarata na Malev	Deployed	Ivo	Confirm the social profile; review + price + send
Animal Hope Bavaria	Deployed	Ivo	Send/price (off-ICP)
Digital Nomads	Replied	Ivo	Founders liked it; edit done + redeployed. Wire the sign-up form; then send
Lisy's Mugs	Deployed	Ivo	Ivo priority friend ("wow"); rebuilt with real product photos. Review + price + send
I & M Mebel	Sent	Elena	Sent 25 Jun, no reply; day-3 nudge done. Park if silent after +10 (sub-1k)
TAKO ГУМИ	Deployed	Elena	Reworked 26 Jun; owner Боби chasing = buying interest. WARM - Elena review + send (sub-1k)
Мебели вип дизайн 2025	Deployed	Elena	Custom furniture; design-led (logo = our proposal, no confirmed phone). Elena's offer 400 + 20/mo вкл. соц. Confirm logo/phone/region before send (sub-1k). Unmoved since 26 Jun
Автосервиз Linsicar	Deployed	Elena	Hisarya auto-service, real logo + placeholder photos. No price set; confirm Sat/Sun hours before send (sub-1k). Unmoved since 26 Jun
Barbershop The Champions	Deployed	Elena	Burgas men's barbershop, 2 locations; real trophy crest recreated, design-led (real photos to drop). No price; not Champions Lab (sub-1k). Unmoved since 26 Jun
Abini Body (Yana)	Rep showcase	rep	Free for 2 referrals; becoming ambassador - not a paying client

Karnobat batch - tracked (Elena, sub-1k)

Client	Stage	Owner	Send-readiness
Бистро Перла	Deployed	Elena	No social profile/phone yet - call-first; Elena supplies contact before send
Doner House Ачо и Нина	Deployed	Elena	Real hero; social profile/more photos optional
Карнобатска скара при Бен	Deployed	Elena	Real hero; social profile/phone optional
Искаш да хапнеш (Хляб и мравка)	Closing	Elena	Final follow-up; no tracked channel found - confirm tracking
Автосервиз Георгиев	Deployed	Elena	No phone yet - Elena must supply phone before send
Къща за гости Шехларе	Deployed	Elena	Real photos; owners Тодорови; phone/prices optional

Cold inventory + how reps will own it

~33 spec demos built and live, no named recipient. Model: each demo gets an assignee; the rep sees only their assigned demos on the partner portal, works them, and updates status there; the update flows back into this spine, which stays the system of record. Unassigned = the pool reps draw from. Partially activated - Elena's Karnobat batch is the first tracked set.

Removed / parked

Elegance Asenovgrad parked 30 Jun (cadence exhausted, still silent; Elena's lead - revisit 30d / next season, site stays live). Car Wash Poseidon declined 26 Jun (owner "това са безсмислени неща"; channel archived). Villa Tanita declined 24 Jun (owner won't invest while the properties aren't earning, wants listing-only - stop the cadence). Beluga removed (owner works for a web-build company; never paid, never proposed). SiMoni / Solo / Veera parked (Yana's competitors; not pushed while Yana is our door-opener). Amellia Garden, Ultra Design, PhiBrows Mimka, Zora by TM, Sozopol Ekovillas, Coffee and go declined/parked (timing or partner backed out). No change this run.

Stages: Lead → Qualified → Demo built → Deployed → Sent → Replied → Won → Care. Owners: Ivo price/money/scope/domains; Elena sub-1k sends, comms, care delivery; rep = ambassador. Human-confirmed facts live in confirmed-facts.md and override the agents. Generated from ops/journey-state.md, refreshed twice daily. Internal use only.